Peter Mosley has held senior executive posts in the advertising and multimedia industries (BBDO, FCB/Ronalds-Reynolds, Mackerel Interactive, USWeb/CKS, and marchFIRST) as well as serving as the President and CEO, Member of the Board of Directors of Peterson Electronics /AVI a publicly-traded Canadian company in the electronics field. Peter specializes in user experience, branding, effective communications and consults with government organizations, not-for-profits, and numerous Fortune 500 companies in areas of Internet strategy and e-marketing.
He is a recognized expert in communications and effective persuasion training, his clients include:
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- AMEX Global
- TD Bank, Deloitte
- Bell Canada
- Interbrand
- Retail Council of Canada
- Atomic Energy Canada
- ICT:Toronto (City of Toronto)
- Manulife Financial, and many others.
He is Past-President of The Direct Marketing Association of Canada and was on the Faculty of Georgian College, The Schulich School of Business (York University) as well as the Canadian Marketing Association. Peter is a sought-after facilitator, conference/keynote speaker and university lecturer.
Courses offered:
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- Professional Presentation Course and Workshop
- Developing the Creative Craft
- Advanced Internet Marketing – An Overview of The Cluetrain
- Effective Communications
- Brand Building Online
- The Myths of the Internet
- User Experience and Usability
- Custom presentations, courseware, and workshops available
Partial list of clients
American Express, Bell Canada, Atomic Energy Canada, Interbrand, Manulife Financial, Deloitte, The Canadian Magazine Publishers Association, Corel, TD Bank. Celestica, RGD Ontario, CCH Canadian Ltd, The Loyalty Group, Presidents Choice Financial, Women in Film and Television and IBM Global
Speaking Engagements
A dynamic and entertaining speaker, he has captivated audiences for nearly 30 years with his humorous style and memorable presentations.
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- University of Waterloo Green Marketing in the Environment and Business – Lecture
- The Retail Council of Canada – MC of The 2009 RAC Awards
- The Direct Marketing Association of Canada – MC All events
- DMAT – Springboard Conference Show Organizer & MC
- FDSA/RCC Western Canada Advertiser Conference – Keynote
- The CMA National Convention and Showcase Forum
- Advanced Internet Workshop – CMA (Toronto
- Presentation Skills Workshop – CMA (Toronto)
- Creative Development Workshop – CMA (Toronto)
- Creative Craft Seminar Schulich School of Business York University
- Professional Selling – CPSA – Keynote
- Strategy Magazine – Brand Building Conference
- AIMS Luncheon – Moderator and MC
- AARM/DMAT – CRM Conference – MC
- MarchFIRST Canada Integration Orientation Conference – MC and presenter
- IBM in a Box Global Conferences – Toronto & London
- The National Post – CEO Breakfast Series
- The Multimedia Conference – Toronto
- Digital Media Conference – Sheridan College
- Post Graduate New Media Course Lecturer – Georgian College
- Faculty Address – Georgian College
- Association of Colleges and Universities of Ontario – Internet Lecture
- Ministry of Culture – Subject matter expert Internet issues
- Federal Government Entrepreneur Course – Lecturer Sales, Marketing & Advertising
- Canadian Magazine Publishers’ Association – Faculty Member/Advanced Internet Lectures
- The Canadian Institute – Brand Conference
- The Royal Bank – Senior Management Lunch & Learn
- Red Feather Benefit – MC
- The Annex/JCC Street Festival – MC
- Vancouver Island Jazz Festival – MC
- Vancouver Island Blues festival – MC
- The Victoria Mustard Seed Benefit – MC
- ROB TV – Michael Vaughn Show – subject matter expert Napster and music copyrights
- CTV – Talk TV – Electric Avenue – subject matter expert advertising & the Web
- Newsworld – Money Weekly